Corporate brochures are used across all industries and present information to employees or to customers. Some companies create one large brochure that covers all of the products and services offered, while others break departments, products or services into many separate brochures. Much of this depends on the size of the corporation and how many target markets the company is in. These corporate brochures can be used in many ways. Trade shows, and presentations are great places to pass out brochures. Include them with purchases of products or services to encourage customers to learn more and buy more. Print Lion offers design, marketing and printing services that will exceed your expectations.
Today, there are many distractions. Consumers are faced with sensory overload and advertising saturation, which makes consistent branding even more important. Corporate branding should echo throughout all facets of the company’s marketing strategy. All marketing materials, including direct mail, corporate brochures, email blasts, the corporate website and corporate apparel should present a consistent brand message. Throughout all of the clutter, you can stand out with consistency. A brand represents an image that your company wants to portray and is commonly identified with a logo and slogan. Even a specific color can identify a company, using business brochures. An example of color recognition is Coca Cola and Tiffany's. It is important to place your logo in a prominent position throughout your brochure. The goal is to have consumers recognize your brand and logo and associate it with your product or service.
Most corporate brochures are printed in full color. Full color provides a wide range of color choices and creates a high quality printed piece. Add an aqueous or UV coating for a high quality finish. Perceived value in all areas of a company, including marketing materials is important today.
Stock help to create an image for your company. We use 100 # gloss text for our corporate brochure orders. This stock has a great finish and provides a professional and quality image. We offer custom stocks as well.
There are many various folding options available to corporate brochures. The size of the brochure can help determine the type of fold. Half-folds and tri-fplds are popular corporate brochure folds. Use our live chat to speak with print professional regarding folds for your brochure.
When designing corporate brochures use free templates to save time. Templates offer the safety line, trim line, and bleed line requirements as well as panel measurements. It is important to check these templates and make sure that your brochure meets all of our print specifications. If you would like to have your brochure designed by us, our graphic design team is available to you.
When writing and deciding on a concept for corporate brochures, consider the audience. Who they are and what they need to know, especially if they have never heard of your corporation before? Start with the basics of who you are and what you offer.
Our printing services include proofing, printing and shipping. Laminating, foil stamping and die-cutting are also available. Print quality is of utmost importance at Print Lion. We understand that our printing directly reflects on your company.
Many corporations use our mailing services to save time and money. Our ink jet mailing system is quick and reliable. Send us your customer mailing list or ask us about ordering a list. This service is offered in-house, saving time.
Custom brochures are a great way to stand out. Request a quote for; custom sizing, custom die-cutting, custom folding and custom printing options. Some companies have a signature size or shape that they use throughout all of their materials.
If you are interested in corporate brochures, then you may also be interested in booklets. Booklets work well for employee manuals, training materials and annual reports. Presentation folders are a professional and useful tool for storing marketing materials for clients. Request business card slits in your pocket folder and order new business cards to create cohesive branding in all of your marketing materials. Build customer recognition of your name, products and services offered through a door hanger. These can be targeted by geographic location and may be a successful tactic to get your name out. Include contact information on the door hanger, creating an easy way to reach you, without having to look it up in the phone book or online. Visit the home page of Print Lion and learn about all of our products and services.