Custom catalogs can be designed and printed to match any budget. Full color catalogs that use high quality graphics are sure to grab attention and bring in those hard-earned sales!
If you are considering using a business that offers online, custom design, and catalog printing services, choose a company with an outstanding reputation such as Printlion.com. We suggest using 4/4 (full color on the front and full color on the back) color catalog printing, for a promotional piece that will attract attention, and increase sales. The catalog printing services offered are many. We offer both digital and an offset printing process. Offset printing is recommended for catalog printing. Whether you are designing your catalog on your own, or need assistance, we are your one stop shop.
As you and your marketing team discuss your next catalog concept, it is important to review the design concepts of previous catalogs. This new catalog should differentiate itself, as to not bore your customer base. Choose a theme that is both current and represents your industry. The color scheme needs to correspond to your theme and your industry. The use of our award winning design team and professional marketing team are only two of the many catalog printing services offered at Print Lion. When designing your own catalog, please take advantage of our free design templates. By using one of the design templates you will save yourself both time and money.
The design of your cover is one of the most important elements of your catalog. Your cover makes a statement. It tells the receiver who you are and what you are offering. Because of the important role it plays, it must reach out and grab attention. Increase your catalog open rate, by adding a graphic to your envelope.
When deciding upon a layout for your catalog, be sure to make use of all space available. Offer a welcoming statement to the front inside cover of your catalog, and consider making use of the inside back cover. As you place your products throughout your catalog, do not place too many products on any one given page. By doing so, you will create an unpleasant viewing experience resulting in lost sales. Envision using several categories in which to feature your items. Products can be shown multiple times throughout your catalog. Use eye-catching icons to feature “New” and “Sale” items. A sale category may also assist you with receiving increased sales. Speak with a print professional to discuss your layout options using live chat now! You can achieve catalog success by showing your contact information consistently throughout your catalog. Placing a perforated size chart or order form in the center or at the back of the catalog, will help the customer place their order easily.
When deciding upon the means of distributing your catalog, remember that direct mail is not the only option. Full color catalogs can be distributed at your place of business, at a trade show, or during a marketing presentation. Why not consider postcard printing at the same time as you print your catalog. The postcard can be used as a teaser, announcing that your catalog is soon to be dropped into the market place.
As you research companies, and the catalog printing services they offer, verify that the company you have chosen to use, accepts your file type. We at PrintLion.com accept all file types. EPS and PDF are standard. Be sure to take advantage of our templates. These templates save you time and money. We also offer experienced marketing services, as well as the assistance of our award winning design team. 80# or 100# gloss text is available for self cover catalogs. We offer 80# gloss text and 80# gloss cover for plus cover catalogs. Standard catalog sizes are 8.5 x 11 and 8.5 x 5.5 for smaller catalogs. There is no limit as to the number of pages your catalog can hold however there is an eight page minimum. Free PDF proofs are available for your review. A protective UV coating is also available.
Saddle stitching is a cost effective and mailer friendly form of catalog binding. We also offer Perfect and Coil binding. Tabbing, ink jet addressing, laminating, die-cutting, foil stamping, and list acquisition services are also available.
We offer an in-house mailing service for your catalog printing. This service is both affordable and convenient. CASS certification and move update services are also offered. Speak with a printing professional who can assist you with all your needs by choosing live chat. Let’s get started with Print Lion…The Lion in printing.