Posters are a great way to promote your business, products and events. Theatre and the arts have been printing custom, full color posters for years. You too can increase traffic and sales by printing custom posters online.
Before you begin designing for a 4 color poster printing, think about the services your business needs to be successful. An online color poster printer will more than likely able to assist you in all your design, marketing, printing and distribution needs. The internet will help you search for a color poster printer in no time flat. By comparing the services of each color poster printer, you will be able to choose the color poster printer that best suits your needs. Printlion.com offers what you need for a beautiful poster printing.
Most online color poster printing companies offer free design templates for those who have the ability to design their full color poster on their own. The free templates outline the trim and bleed lines necessary for a successful color poster printing. Poster design services are offered to those who require that their custom digital poster be designed for them.
Proofing your full color poster before going to print is recommended. Free PDF proofs are often offered allowing you to start your print posters as soon as possible. By using the free PDF proof, you will have your job in your hands in as little as a few business days. A hard copy proof is offered for poster prints that require color correctness.
Print Lion offers marketing support and can assist with marketing plans, mailing list procurement and distribution decision making.
If you are designing a promotional poster, be sure to know the message you are trying to convey, the target audience and understand the client you are designing for. The client is often the last person one thinks about when designing posters, yet is probably the most important aspect of your designing job. No matter how great the design of your poster is, if the client doesn’t like it then you are back to square one.
Whether you are a professional or a novice designer, you can choose the layout of your next custom poster through the use of online templates or tutorials. The layout of your color poster is dependent on the size you have chosen. For large format color posters the object of your poster should never be in the center. People will notice your poster more if you place the object slightly left or right of center. The foreground and background of your poster share a logical relationship regarding size and scale. Image resolution should also be consistent. 300 dpi is recommended to ensure the highest quality resolution.
The image of your poster needs to attract attention while at the same time summarizes the message you are trying to get across. If you are in need of images, free and fee related stock photos are available online.
The copy used for your poster should be short and to the point for advertising. If you are creating a business poster, then the copy of your poster should be more detailed, while the use of graphics is minimal.
Font sizes should vary on your poster. The heading of your poster should be larger than the body of text.
The paper used for printing your poster should be strong enough to last. 100# white gloss text is recommended. A UV coating will help to extend the life of outdoor posters by protecting them from UV and other outdoor elements.
Once you’ve designed your poster, improve your poster. Walk away from your design for a while and come back later. Ask a friend or co-worker for their opinion. A second set of eyes often sees things you may have missed.
The design of your poster is not limited to the poster alone, there are unlimited usage possibilities. You poster design can be used for large prints, door hangers, vinyl banners and canvas prints.